FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt
FROM FARMS TO CHANNELS shirt

FROM FARMS TO CHANNELS shirt

Regular price
€118,01
Sale price
€118,01
Regular price
More at info@jokesasidecoffee.eu
Unit price
per 
Tax included.

100% linen fiber, made in Europe from pure flax
-40 original shirts tailored by hand in 80 hours of work by our friends from @jsme_zazito
-original design by @jennytomanova - 12 hours of work (based on a @50percentarabica meme)
-silk printing in 6 layers/2 sessions by Saška and Kalli of @jokes_aside_coffee at @brnotiskne - 18 hours of work
-photo shooting with @kikivkleci, editing, promotion - 5 hours of work

Result: 40 original linen shirts, 2 colors, handmade from start to finish, 115 hours of work in total (3h per shirt).

The shirt comes in 2 sizes: S-M (52x58cm), L-XL (62x60cm).
We decided to do 2 sizes as the production is super small.
100% linen, 190g/m2 (beige-grey), 230g/m2 (green), grade 1
Maintanance: Wash at 30°C only, ironing allowed, no mechanical drying, don't use bleach.

We're super happy to put these shirts out there. It took us 4 months from the idea to get it done. With just 3 of us at JAC, we did bits of work here and there after shifts. Looking for the right material, calling our friends tailors and graphic designers to get them involved, buying material, finding the time to arrange the silk printing sessions, photo shooting and finally editing and writing this post. It quickly and easily became our favorite shirt. It's comfy and airy. We hope you'll love it too.

Alan, Kalli and Saška

Frequently asked question: What does "from farms to channels" mean?
-It's a coffee joke, a geek joke you might say. Channeling is an extraction defect where water is finding pathways in the weak spots of the coffee puck. It is a result of uneven dry coffee distribution in the portafilter or in a dripper. The resulting coffee tastes weak, salty, sour, and unpleasant. And it naturally tends to happen a lot, but a very good puck preparation routine of a barista can significantly decrease the presence of channels and make the coffee taste great. Now imagine all the months of hard work from farm to the roastery simply being destroyed by channeling at the shop... Ouch. *clown*